Designing spaces that change how people feel, think, and remember.
We help brands turn their stories into experiential worlds, through pop-ups, installations, and spatial narratives that engage the senses, spark connection, and leave a lasting impression.
Experience design rooted in emotion, memory, and meaning
Jeronimo Tani is a designer, architect, and builder working at the intersection of craft, technology, and storytelling.Design is more than what we see. It’s how we feel, interact, and move through a space, an object, or an experience. For over two decades, the studio’s work has explored the intersection of architecture, interiors, and experiential, always grounded in precision, materiality, and storytelling.Our process integrates AI at every step to widen imagination, sharpen communication, and move from concept to reality with speed.
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We work with Lifestyle Brands
ART, DESIGN & CULTURE
Immersive exhibitions, cultural installations, museums, and branded experiences for fairs, biennales, galleries, and pavilions.
Hospitality &
Real Estate
Hotels, resorts, and branded residences shaped through narrative environments, guest journeys, and architectural storytelling.
Fashion &
Beauty
Pop-ups, runway presentations, and immersive retail environments that merge style, story, and customer experience.
FAIRS &
EXPOS
Trade shows, car fairs, and large-scale exhibitions reimagined as immersive brand experiences merging culture, innovation, and storytelling.
Food &
Beverage
Branded tastings, pop-ups, and multisensory activations that turn dining and drinking into cultural moments.
MUSIC & SPORT EVENTS
Festivals, concerts, and fan zones reimagined through immersive brand activations and lifestyle crossovers. Connecting culture, design, and media.
TRAVEL & WELLNESS
Airports, yachts, retreats, and wellness spaces designed as immersive, sensory environments that blend ritual, culture, and brand.
Tech
Events
Product launches, interactive flagships, and phygital brand storytelling blending innovation, culture, and AI-driven experiences.
You want to:
Launch with impact through immersive pop-ups?
Build memory with sensory-driven installations?
Connect digital and physical in seamless brand environments?
Tell your story through spaces that move people?
We deliver experiential blueprints such as:
Spatial Design
Pop ups, installations, and branded environments that transform physical space into narrative experience.
Sensory Storytelling
Materials, light, sound, and scent orchestrated to shape how people feel and remember.
Multimedia Content
Mini films, on-site screens, and campaign assets that extend the experience online and offline.
Phygital Layers
Interactive tech and AI driven personalization woven seamlessly into spatial storytelling.
Activation Kits
Concept toolkits, moodboards, and guidelines that make ideas executable and scalable.
Approach
✔ Material Intelligence
Design rooted in how structure and substance shape perception.
✔ Human
centered
storytelling
Where narrative, technology, and space merge to move people.
✔ Technology
as a creative medium
Exploring AI, generative tools, and digital platforms as extensions of craft.
Let’s build what’s next
Are you a brand or innovator ready to create a 360 experience?
Let’s talk!